Rotten

What is Rotten?

Representatives from Corinthians, Palmeiras, São Paulo, Santos and Juventus met last week at the São Paulo Football Federation to discuss measures in response to the ban on betting advertisements in the city.

One of the proposals could be voted on next week by the city council and would directly affect the city’s clubs.

The meeting brought together 40 professionals from the clubs’ legal, communications and marketing departments, as well as executives from companies in the betting sector. Club officials are concerned about the financial impact of the measures, which could impact sponsorship contracts signed with betting companies.

How to play Rotten

Taking a page from a number of humourous Nike commercials during the 1990s, along with a farcical spot aired by the NFL during Super Bowl LIII, Berg injected slapstick comedy into the ad in an apparent attempt to cater to sports fans.

Within a common area inside the Polymarket headquarters, Manning skied high to catch a ball from a jugs machine, while he withstood a low tackle from a defender. “Good morning, Eli,” James proclaimed, before the two-time Super Bowl MVP tossed him the football outside an elevator adorned with the Polymarket logo. Seconds later, James exchanged a handshake with Jeter, a Hall of Fame shortstop who won five World Series titles with the New York Yankees. Last month, the Yankees became the first Major League Baseball club to directly partner with Polymarket.

The total cost of the ad has not been divulged by Polymarket, but it is fair to estimate that it fell in the millions given the high expenses of bringing aboard a prominent filmmaker such as Berg. Beyond director fees, Polymarket also had to budget for agency and concept fees, set construction and post-production costs that include visual effects, licensing and sound design. In late-August, Polymarket disclosed that it has sought a $21 billion valuation in a new funding round led by Donald Trump Jr’s venture firm, 1789 Capital.

About Rotten

Young—whose previous credits include 2024’s Stealing Jokes starring Michael Rapaport; 2019’s Adam, starring Aaron Paul and Jeff Daniels; and My Man Is a Loser starring John Stamos—told The Hollywood Reporter that Morrow hired him directly to adapt his life.

“I was immediately drawn to the human side of his journey,” Young told the trade outlet, describing the project as a “rags-to-riches drama” tracing Morrow’s evolution from dedicated husband and father to viral gambling personality.

News of The Chop comes directly on the heels of HBO’s announcement that it is developing a drama series set in the actual advantage play space.